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I spent the day with 1,000 professional fundraisers and multimillionaires at a conference called Raising Funds From The Rich, advising how to get the wealthy to part with their money. I couldn’t have picked a worse time to ask for cash – we’re careering into a recession, an enormous amount of wealth has been destroyed, banking has been wiped out and I’ve got my hand out asking for nearly £1 million.
But we got one piece of inspiring advice from Lord Gavron, which was that we need to discourage the rich from spunking money on expensive cars, houses, clothes and jewellery. Now Michelle has had a brilliant fundraising idea called ‘Bling It Back’ where we ask celebrities to donate us something they don’t want we can auction it on eBay. Send us your suggestions of who we should send letters to, and we’ll get writing.